PLEASE READ

To Better Understand the Descriptions -- A Little Terminology
1) Bleed. Color runs off the edges of the page -- no white border.
2) Gutter. Narrow white margin on the left or right side of the page. The margin was bound and not visible.
A gutter is found on a bleed ad that was lifted out of a magazine (staples removed and page separated from glued spine).
A bleed ad that was cut out of a magazine may have the remnants of a gutter, or none at all.
3) Foxing. The edges of the page, or the entire page, show age darkening.
Note of Caution. Ads with foxing should be handled with care. The edges are brittle and can be easily torn or chipped off!

About New Yorker Magazines
New Yorker magazine was not printed on high quality paper. As the paper aged, or was exposed to extreme conditions (heat, cold, laylight, sunlight), it was vulnerable to foxing (explained above).
1) Staple Holes. New Yorker magazines were bound with staples on a folded edge.
Ads that were cut out on the folded edge, may not have visible staple holes.
2) Vertical Center Crease. It is not uncommon for New Yorker ads to have a vertical center crease.
Many years ago, subscriber copies were folded and shipped in a brown paper sleeve.
Depending on where the ad was positioned in the magazine, the crease may or may not be very visible.

Ads are listed in alphabetical order by maker name, then fragrance name.

Click gallery image to see larger photo

J836
ELIZABETH ARDEN, MAKE-UP | BOURJOIS, KOBAKO

Back-to-back ads.

Full page, color.
Condition: No stains, tears or folded corners; rough cut side. Nice bright ads.
Publication: Vogue, unknown month, 1936.
Page Size: 9 3/4” x 12 5/8”

Click on gallery image to see larger photo.

$10.

J912
ELIZABETH ARDEN, LEG MAKE-UP | DANA, PLATINE

Back-to-back ads.

Full page, color.
Arden: bleed, top edge only.
Condition: No tears, stains or folded corners, slight rippling on staple hole edge.
Arden: Lightly penciled dcumentation, bottom edge, left corner.
Publication: Vogue, May 15, 1944.
Page Size: 9 1/8" x 12 1/4" (entire page, including binding staple holes).

Click on gallery image to see larger photo.

$10.

J552
ELIZABETH ARDEN, MY LOVE

Full page, black and white.
Condition: No stains, tears or folded corners.
Publication: Harper’s Bazaar, December 1952.
Page Size: 9 5/8” x 12 5/8” (entire page including binding staple holes).

Click on gallery image to see larger photo.

$8.
$6.

J899
HARRIET HUBBARD AYER, YU

Full page, color.
Condition: No stains, tears or folded corners, slight rippling top right corner.
Publication: Vogue, May 15, 1944.
Page Size: 9 1/8" x 12 1/4" (entire page including binding staple holes).

Click on gallery image to see larger photo.

$8.

J925
BALENCIAGA, LE DIX | LANVIN, ARPEGE & MY SIN

Back-to-back ads.

Balenciaga: full page, black and white.
Lanvin: half page, black and white.
Condition: Both ads - no tears, stains or folded corners.
Publication: Harper's Bazaar, December 1952.
Page Size: 9 1/8" x 12 5/8" (entire page, including binding staple holes).

Click on gallery image to see larger photo.

$8.

J904
BOURJOIS, MULTI FRAGRANCES

Full page, color.
Condition: No tears or folded corners, tiny stain on right lower edge, does not affect graphics, overall foxing with slightly darker outer edges. Beautiful artwork by Xanti-PAT.
Publication: unknown (possibly New Yorker), 1946. Please read the information, given at the beginning of this category,
"About New Yorker Magazines."

Page Size: 8 1/8" x 11 15/8"

Click on gallery image to see larger photo.

$10.
SOLD

J835
BOURJOIS, BEAU BELLE

Full page, color.
Condition: No stains; 3/8” tear bottom right corner; 3/16” tear upper right corner; slight age wear right edge. Ad is much clearer and brighter when seen in hand.
Publication: Vogue, October 1949.
Page Size: 9 3/4” x 12 5/8” (entire page including binding staple holes).

Click on gallery image to see larger photo.

$10.
$8.

J901
BOURJOIS, BEAU BELLE

Full page, color.
Condition: Very faint moisture stain top right edge, does not affect graphics.
Publication: New Yorker, December 16, 1950.
Please read the information, given at the beginning of this category,
"About New Yorker Magazines."

Page Size: 8 1/8" x 11 5/8"

Click on gallery image to see larger photo.

$10.

J900
BOURJOIS, BEAU BELLE | COTY LIPSTICKS

Back-to-back ads.

Full page, color.
Condition:
Bourjois: Teeny tiney spot and folded corner with crimp upper left corner, age wear on right edge.
Coty: no spot, light pencil documentation lower left corner.
Publication: Bazaar, March 15, 1950.
Page Size: 9 5/8" x 12 5/8" (entire page including binding staple holes).

Click on gallery image to see larger photo.

$10.

J903
BOURJOIS, MAIS OUI -- HAND IN HAT

Full page. 2 colors, black and pink.
Condition: No tears, stains for folded corners.
Publication: Mademoiselle, August 1945.
Page Size: 8 1/2" x 11 1/4" (entire page, including binding staple holes). Click on gallery image to see larger photo.

$10.
SOLD

J902
BOURJOIS, MAIS OUI -- GLOVED HAND | PONDS, POWER & LIPSTICK

Back-to-back ads.

Bourjois -- 2 colors, black and pink.
Ponds -- Full color.
Condition: No tears, stains for folded corners.
Bourjois: sorry for the nonprofessional photography.
Ad appears to be printed on pink paper -- it is not!
Ponds: light pencil documentation lower left corner.
Publication: Mademoiselle, April 1942.
Page Size: 8 3/4" x 11 1/2" (entire page, including binding staple holes).

Click on gallery image to see larger photo.

$10.

J833
BOURJOIS, SOIR DE PARIS -- EXCEEDINGLY RARE AD!

HISTORICAL NOTE: Soir de Paris was lauched in France in 1928.
In 1929 it was trademarked as Evening in Paris for sale in the United States.

Half page, black and white.

The word "ANNONCES" printed on the corners of both sides of the ad translate to "ADVERTISEMENT". The roman numerals on the corners of both sides of the ad are, XXXVII and XXXVIII. These are page numbers, 37 and 38.

Condition: Ad has been cut off the page. No stains. Couple of teeny, tiny, tears on right edge. Very good condition for its age.
French Publication: L'Illustration, unknown month, 1929.
Page Size: 6 1/8” x 15 3/4” (including page margins).

Click on gallery image to see larger photo.

$15.

J926
CARON, MULTI FRAGRANCES

Full page, black and white.
Condition: No stains, tears or folded corners, narrow margin on right side. MINT - incredible, for an ad over 95 years old)!
Publication: Vogue, April 1, 1925.
Page Size: 9 1/8" x 12 1/2"

Click on gallery image to see larger photo.

$10.

J927
CARON, EN AVION

Full page, black and white.
Condition: No stains, tears or folded corners. MINT!
Publication: Vogue, October 1, 1934.
Page Size: 9 5/8" x 12 5/8"

Click on gallery image to see larger photo.

$10.

J928
CARON, FLEURS DE ROCAILLE

Full page, black and white.
Condition: No stains, tears or folded corners, crimp upper right corner.
Publication: Vogue, November 1, 1937.
Page Size: 9 1/4" x 12 1/2"

Click on gallery image to see larger photo.

$10.

J840
PARFUMS CARRERE, SIGNATURE | LUCIEN LELONG, ELLE...ELLE...

Back-to-back ads.

Full page. Outside back cover.
Carrere: reverse black and white, bleed.
Lelong: color, bleed.
Condition: No tears or stains; top corner fold. Shows age handling – still in very good condition.
French Publication: Formes et Couleurs, unknown month, 1946.
Page Size: 8 1/2” x 11 7/8”

Click on gallery image to see larger photo.

$10.
$8.
SOLD

J929
CHANEL, MULTI FRAGRANCES | MAYBELLINE, EYELASH DARKENER

Back-to-back ads.

Chanel ad -- although only the "No. 5" bottle is pictured, the ad promotes 3 other Chanel fragrances.

Full page, black and white.
Condition: Both ads -- no stains, tears or folded corners.
Publication: Vogue, November 1, 1934.
Page Size: 9 5/8" x 12 3/4" (entire page, including binding staple holes).

Click on gallery image to see larger photo.

$10.

J905
CHARLES OF THE RITZ, FACE POWDER | CHERAMY, FROLIC

Back-to-back ads.

Cheramy: 2 colors, black and rusty red.
Charles of the Ritz: 2 colors, black and salmon.
Condition: No tears, stains or folded corners, slight foxing on outer edges. Ritz: light pencil documentation lower right corner.
Sorry for the nonprofessional photograpy. Ads appear to have a pink tint.
Publication: Vogue, May 15, 1944.
Page Size: 9 1/4" x 12 1/4" (entire page, including binding staple holes).

Click on gallery image to see larger photo.

$8.

J906
CIRO, MULTI FRAGRANCES

Full page, color.
Condition: No tears or folded corners, very tiny dark spot bottom left edge, very faint moisture spot bottom right corner, does not affect graphics.
Publication: unknown, 1948.
Page Size: 9 1/4" x 12 3/4"

Click on gallery image to see larger photo.

$10.

J931
CIRO, MULTI FRAGRANCES

The ad shows 4 bottles with familiar fragrances but it also mentions a fragrance, not shown in the ad, for "Doux Jasmin" - I wonder what the bottle looked like!

Full page, black and white, bleed.
Condition: No tears, stains or folded corners, gutter on right edge.
Publication: Vogue, December 1, 1942.
Page Size: 9 3/4" x 12 5/8" (entire page, including binding staple holes).

Click on gallery image to see larger photo.

$8.

J853
CIRO, DANGER

Full page, black and white.
Condition: No tears, stains or folded corners; close cutting on left edge.
For a New Yorker ad – MINT – doesn’t get any better!
Publication: New Yorker, November, unknown day, 1938.
Please read the information, given at the beginning of this category,
"About New Yorker Magazines."

Page Size: 8” x 11 3/4”

Click on gallery image to see larger photo.

$8.
$6.

J866
CIRO, DANGER

Full page, color.
Condition: No tears, stains or folded corners.
Publication: Mademoiselle, April 1946.
Page Size: 8 1/2” x 11 1/8” (entire page including binding staple holes).

Click on gallery image to see larger photo.

$10.
$8.

J867
CIRO, DANGER

Full page, color.
Condition: No tears, stains or folded corners.
Publication: Vogue, October 15, 1948.
Page Size: 9 5/8” x 12 5/8” (entire page including binding staple holes).

Click on gallery image to see larger photo.

$10.
$8.

J868
CIRO, NEW HORIZONS

Full page, color.
Condition: No tears, stains or folded corners. Cut close on right edge, does not affect graphics.
Publication: unknown publication and month, 1948.
Page Size: 9 1/4” x 12 3/4”

Click on gallery image to see larger photo.

$10.
$8.

J907
CIRO, REFLECTIONS | CHEN YU NAIL POLISH

Back-to-back ads.

Full page, color.
Chen Yu ad: bleed
Condition: No stains, tiny tear and folded corner lower left, rippling on edge with staple holes, all-over foxing with slightly darker edges.
Chen Yu: light pencil documentation lower left corner.
Publication: Vogue, May 15, 1944.
Page Size: 9 1/8" x 12 1/8" (entire page, including binding staple holes).

Click on gallery image to see larger photo.

$10.

J930
CIRO, REFLECTIONS & SURRENDER

Full page, black and white, bleed.
Condition: No tears, stains or folded corners, gutter on right edge.
Publication: Vogue, December 1, 1934.
Page Size: 9 5/8" x 12 5/8" (entire page, including binding staple holes).

Click on gallery image to see larger photo.

$10.

J910
CORDAY, MULTI FRAGRANCES | GERMAINE MONTEIL, PERF. & COSMETICS

Back-to-back ads.

Full page.
Corday: 2 colors, black and yellow. Bobri artwork.
Monteil: 2 colors, black and reddish/pink.
Condition: No stains, tears or folded corners. Nice, clean ad.
Corday: bleed, gutter on left edge.
Monteil: light pencil documentation lower right corner.
Publication: Vogue, December 1, 1942.
Page Size: 9 3/4" x 12 5/8" (entire page, including binding staple holes).

Click on gallery image to see larger photo.

$10.

J870
CORDAY, MULTI FRAGRANCES

Full page, color.
Condition: No tears, stains or folded corners; close cut left edge - does not affect graphics. Nice, bright, striking ad.
Publication: unknown, 1946.
Page Size: 8 1/2" x 12 1/4"

Click on gallery image to see larger photo.

$8.
SOLD

J911
CORDAY, MULTI FRAGRANCES

Full page. 3 colors: blue, pink and green. Beautiful artwork by Bobri.
Condition: No stains, tears or folded corners, teeny tiney nibble bottom right corner. Nice, clean ad.
Publication: unknown, 1940s.
Page Size: 8 7/8" x 12 1/4"

Click on gallery image to see larger photo.

$10.

J908
CORDAY, FRENZY

Full page, color
Condition: No stains, tears or folded corners. Nice, clean, bright ad.
Publication: Mademoiselle, August 1946.
Page Size: 8 3/8" x 11 1/4" (entire page, including binding staple holes).

Click on gallery image to see larger photo.

$10.

J909
CORDAY, JET

Full page, 2 colors, black and yellow.
Condition: No stains, tears or folded corners, small nibble upper left edge, does not affect graphics. Nice, clean ad.
Publication: Mademoiselle, September 1943.
Page Size: 8 1/2" x 11 1/2" (entire page, including binding staple holes).

Click on gallery image to see larger photo.

$10.

J921
CORINTHIA, LIPSTICK

Full page. 2 colors, black and red, bleed, gutter on right edge.
Condition: MINT -- No tears, stains or folded corners. Nice, clean ad.
Publication: Vogue, May 15, 1944.
Page Size: 9 1/8" x 12 1/8" (entire page, including binding staple holes).

Click on gallery image to see larger photo.

$10.

J922
COTY, LIPSTICK - RARE AD

Full page, color.
Condition: No tears, stains or folded corners. Nice, rare ad. Eric artwork.
Publication: Vogue, May 15, 1944.
Page Size: 9 1/8" x 12 1/8" (entire page, including binding staple holes).

Click on gallery image to see larger photo.

$12.

J841
COTY, PARIS | LENTHERIC, A BIENTOT

Back-to-back ads.

Full page.
Coty: full color.
Lentheric: 2 colors – black and purple tones, reverse, bleed.
Condition: No stains, tears or folded corners. Nice clean ads.
Publication: Vogue, November 1, 1940.
Page Size: 9 5/8” x 12 5/8” (entire page including binding staple holes).

Click on gallery image to see larger photo.

$10.
$8.

J158
DANA, 20 CARATS | SCHIAPARELLI, RADIANCE POWDER AND LIPSTICK

Back-to-back ads.

Full page, color.
Condition:
Dana - no stains, creases or folded corners, 3/16" tear at top corner, 3/16" tear at outer edge, thin paper on left edge around tear (looks soiled), bleed-through of printing from Schiap ad.
Schiap - bleed. Thin paper on reverse side not visible on Schiap ad.
Publication: Vogue, September 15, 1945.
Page Size: 9 1/8" x 12 1/8" (entire page including binding staple holes).

Click on gallery image to see larger photo.

$8.
$6.

J932
DE VILBISS ATOMIZERS

Atomizer bottles are pictured at the bottom of the ad.
The picture at the top, to the right of the De Vilbiss ad, promotes "...three new versions of the famous "4711" products..."

Half page, black and white.
Condition: No tears, stains or folded corners.
Publication: Vogue, November 15, 1931.
Page Size: 9 5/8" x 12 3/4" (entire page, including binding staple holes).

Click on gallery image to see larger photo.

$6.

J933
DE VILBISS ATOMIZERS

The bottle the woman is holding is the same bottle pictured at the bottom of the ad. It is metal and is pictured in the collector book, "DeVilbiss Perfume Bottles", by Marti DeGraaf and Toby Mack, Schiffer Publishing Ltd.,
4880 Lower Valley Road, Atglen, PA 19210, 2014. Page 265.

Quarter page, black and white.
Condition: No tears, stains or folded corners.
Publication: Vogue, November 15, 1950.
Page Size: 9 5/8" x 12 3/4" (entire page, including binding staple holes).

Click on gallery image to see larger photo.

$6.

J545
D’ORSAY, BELLE DE JOUR | JAY THORPE, MULTI FRAGRANCES

Back-to-back ads.

Full page, black and white.
Condition: No tears, stains or folds; very light crimp on top corner.
Publication: Vogue, December 1, 1938.
Page Size: 9 5/8” x 12 3/4” (entire page including binding staple holes).

Click on gallery image to see larger photo.

$10.

J913
D’ORSAY, INTOXICATION

Full page, color.
Condition: No stains, tears or folded corners. Nice clean ad.
Publication: Mademoiselle, October 1946.
Page Size: 8 3/8" x 11 1/4" (entire page, including binding staple holes).

Click on gallery image to see larger photo.

$10.
SOLD

J934
D’ORSAY, INTOXICATION

The beautiful line drawing in this ad is very, very, light.

Full page, black and white.
Condition: No stains, tears or folded corners, slight wrippling on left edge near staple holes.
Publication: Harper's Bazaar, December 1952.
Page Size: 9 5/8" x 12 5/8" (entire page, including binding staple holes).

Click on gallery image to see larger photo.

$8.

J923
ELGIN AMERICAN, BIRD-IN-HAND COMPACT - RARE AD

The compact was designed by Salvador Dali. Although the artwork is unsigned, it appears to be Dali's style.

Full page, color, bleed, gutter on left edge.
Condition: No tears, stains or folded corners. Nice, clean ad - for a rare compact.
Publication: Vogue, May 1, 1951.
Page Size: 9 5/8" x 12 5/8" (entire page, including binding staple holes).

Click on gallery image to see larger photo.

$12.

J935
EVYAN, MULTI FRAGRANCES

Full page, black and white.
Condition: No stains, tears or folded corners, crimp lower left corner.
Publication: Harper's Bazaar, December 1952.
Page Size: 9 5/8" x 12 5/8" (entire page, including binding staple holes).

Click on gallery image to see larger photo.

$8.

J936
EVYAN, GAY DIVERSION & WHITE SHOULDERS

Full page, black and white, bleed.
Condition: No stains or folded corners, 1/2" tear on right edge, crimp upper right corner, gutter on left edge.
Publication: Harper's Bazaar, March 15, 1950.
Page Size: 9 5/8" x 12 5/8" (entire page, including binding staple holes).

Click on gallery image to see larger photo.

$8.

J838
JOHN FREDERICS, GOLDEN ARROW | ROBERT PIGUET, BRIGAND

Back-to-back ads.

Full page.
Frederics: 2 colors, black and yellow, bleed.
Piguet: 2 colors, black and light yellow, bleed.
Condition: No stains, tears or folded corners.
Piguet: light pencil documentation bottom right edge.
Publication: Vogue, unknown month, 1946.
Page Size: 9 1/8” x 12 1/8” (entire page including binding staple holes).

Click on gallery image to see larger photo.

$10.
$8.

J858
FULPER POTTERY, CHIN TOY | SCHERK, MYSTIKUM

Back-to-back ads.

Fulper – 1/8 page, horizontal (3" h. x 4" w.), black and white. The bottle is priced at $5.
Scherk – full page, black and white.
Condition: MINT -- amazing condition for their age -- no tears, stains or folded corners.
Publication: Country Life, December 1924.
Page Size: 10 1/4" x 14 1/8" (entire page including binding staple holes).

Click on gallery image to see larger photo.

$10.

J843
BARBARA GOULD, RED DASH LIPSTICK | LENTHERIC, MIRACLE

Back-to-Back ads.

Full page.
Gould: 2 colors – black and red.
Lentheric: 2 colors – black and lavender tones, bleed.
Condition: No stains, tears or folded corners.
Gould: very light pencil documentation bottom right corner.
Publication: New Yorker, November 1942. *
Please read the information, given at the beginning of this category, "About New Yorker Magazines."
Page Size: 9 1/8” x 12 3/8”

* Documention was supplied upon request when the ad was purchased. However, the information may not be correct. The largest New Yorker ad in my collection measures 8 3/4” x 11 7/8”. Given the size of this page, it is my opinion that it may have come from a larger format publication such as Vogue or Bazaar.

Click on gallery image to see larger photo.

$10.
$8.

J914
BARBARA GOULD, SKYLARK

Full page. 2 colors, very pale blue and very pale pink.
Condition: No stains, tears or folded corners.
Publication: Vogue, May 15, 1944.
Page Size: 9 1/4" x 12 1/4" (entire page, including binding staple holes).

Click on gallery image to see larger photo.

$8.

J872
GUERLAIN, SOUS LE VENT (SOUTHERN BREEZE)

Full page, black and white.

This rare deco ad introduces -- "The New GUERLAIN Perfume." Signed and dated artwork (DARCY.35)

Condition: No tears or folded corners; stain on top edge - does not affect graphics.
Publication: Vogue, May 1, 1935.
Page Size: 9" x 12 5/8"

Click on gallery image to see larger photo.

$8.

J850
MARCEL GUERLAIN, MASQUE ROUGE

Full page, black and white.
Condition: No stains, no tears, small area of bleed-through top left corner in margin. Top of ad is darker in photo than it actually is. Nice clean ad for its age.
Publication: Harper’s Bazar*, March 1928.
Page Size: 9 5/8” x 13” (entire page including binding staple holes).

* The publication name is printed on the reverse side -- "Bazar" -- with one "a" after the "z"!

Click on gallery image to see larger photo.

$12.

J937
HOUBIGANT, IDEAL | LE GRAND, REPRESENTATIVES AND RETAILERS

Back-to-back ads.

Le Grand ad --
Bottle the woman is holding (with the help of a magnifying glass!) is "Fin Comme l'Ambre" (Baccarat #365).
Bottle, lower right corner (again, with magnifying glass) is "Chypre Mousse." (Baccarat #450).
Bottle, lower left corner - I'll leave that up to you to identify!

Both 1/2 page, black and white.
Condition: fold on lower right corner with missing piece, 5/8" tear on bottom edge -- do not affect graphics. In remarkable condition for an ad over 100 years old !!
Publication: Vogue, December 15, 1921.
Page Size: 9 3/8" x 12 5/8" (entire page, including binding staple holes).

Click on gallery image to see larger photo.

$10.

J839
LANSELLE, COUCOU

Full page, color.
Condition: No tears, stains or folded corners. Nice bright colors.
Publication: unknown publication and month, 1944.
Page Size: 8 3/4” x 12”

Click on gallery image to see larger photo.

$10.
$8.

J938
LUCIEN LELONG, FACE POWDER

Full page, black and white.
Condition: No stains or folded corners, wrippling on right edge, 3 teeny tiny tears (1, lower left corner; 2, center bottom edge), none are visible in photo, overall foxing with darker outer edges.
Publication: Vogue, May 15, 1944.
Page Size: 9" x 12 1/8" (entire page, including binding staple holes).

Click on gallery image to see larger photo.

$8.

J871
LUCIEN LELONG, INDISCRETE

Full page, color.
Condition: No tears or stains; upper right folded corner and crimp. The artwork in this ad is very subtle and appears to be faded - but it is not.
Publication: unknown 1948.
Page Size: 8 1/2" x 12 1/4"

Click on gallery image to see larger photo.

$10.

J219
LUCIEN LELONG, ORGUEIL | SCHIAPARELLI, SHOCKING

Back-to-back ads.

Full page, color.
Condition:
Lelong - no stains or folded corners; tears, 3/8" and 5/8" on bottom edge, 3/8" and 3/4" on binding edge (near staple hole), crimps bottom edge; pencil-written documentation at bottom edge.
Schiap - bleed ad. Same tears appear on Schiap ad. No pencil notation at bottom. Overall - a clean ad.
Publication: Bazaar, December 4, 1952.
Page Size: 9 1/8" x 12 1/8" (entire page including binding staple holes).

Click on gallery image to see larger photo.

$8.
$6.

J939
LUCIEN LELONG, POWDERED PERFUME

Full page, black and white.
Condition: No stains, tears, folded upper right corner. Nice, clean ad for its age - over 90 years old!
Publication: Vogue, November 15, 1931.
Page Size: 9 5/8" x 12 3/4" (entire page, including binding staple holes).

Click on gallery image to see larger photo.

$10.

J915
LUCIEN LELONG, SIROCCO

Full page, color.
Condition: No stains, tears or folded corners. Nice, clean ad.
Publication: Mademoiselle, October 1946.
Page Size: 8 1/2" x 11 1/4" (entire page, including binding staple holes).

Click on gallery image to see larger photo.

$10.

J335
LENTHERIC, MULTI FRAGRANCES

Full page, color, bleed.
Condition: No stains, tears or folded corners, teeny tiny nibble lower left edge, narrow gutter on right edge
Publication: Vogue, unknown month, 1945.
Page Size: 8 5/8” x 12 1/8”

Click on gallery image to see larger photo.

$10.
$8.

J940
LENTHERIC, CAKE MAKE-UP

Full page, brown tones, bleed.
Condition: No stains, tears or folded corners, slight wrippling on right edge, gutter on right edge.
Publication: Vogue, May 15, 1944.
Page Size: 9 5/8" x 12 5/8" (entire page including binding staple holes).

Click on gallery image to see larger photo.

$10.

J842
LENTHERIC, CONFETTI

Full page,2 colors – black and coral tones, reverse, bleed.
Condition: No stains or tears; very tiny fold upper right corner; slightly irregular cut left edge; very faint off-center vertical crease – does not extend the page length.
Publication: New Yorker, unknown month and day, 1940. *
Please read the information, given at the beginning of this category, "About New Yorker Magazines."
Page Size: 9 1/8” x 12 3/8”

* Documention was supplied upon request when the ad was purchased. However, the information may not be correct. The largest New Yorker ad in my collection measures 8 3/4" x 11 7/8". Given the size of this page, it is my opinion that it may have come from a larger format publication such as Vogue or Bazaar.

Click on gallery image to see larger photo.

$10.
$8.

J862
LENTHERIC, CONFETTI

Full page, color, bleed.
Condition: No tears or stains, 2 light creases lower left corner.
Publication: Harper’s Bazaar, unknown month, 1948.
Page Size: 9 1/8” x 12 5/8”

Click on gallery image to see larger photo.

$10.
$8. SOLD

J863
LENTHERIC, CONFETTI

Full page, color, bleed.
Condition: No stains, tears or folded corners.
Publication: Vogue, October 15, 1948.
Page Size: 9 5/8” x 12 5/8” (entire page including binding staple holes; right gutter).

Click on gallery image to see larger photo.

$10.
$8. SOLD

J864
LENTHERIC, MIRACLE

Full page, color, bleed.
Condition: No stains, tears or folded corners. Striking ad.
Publication: Vogue, unknown month, 1948.
Page Size: 8 1/2” x 11 1/4” (entire page including binding staple holes; left gutter).

Click on gallery image to see larger photo.

$10.
$8. SOLD

J865
LENTHERIC, MIRACLE

Full page, color, bleed.
Condition: No stains, tears or folded corners. Nice clean ad.
Publication: Vogue, unknown month, 1948.
Page Size: 9 1/8” x 12 5/8”

Click on gallery image to see larger photo.

$10.
$8. SOLD

J916
LENTHERIC, REPARTEE -- BOUQUET LENTHERIC

Full page, shades of dark green, bleed.

Although the ad does not indicate the particular fragrance, as do other "Bouquet Lentheric" ads, the bottle shown is for Repartee.

Condition: No stains, tears or folded corners, crimpped upper left corner, remnant of gutter on right edge.
Publication: Bazaar, March 15, 1950.
Page Size: 9 5/8" x 12 5/8" (entire page including binding staple holes, narrow gutter on right).

Click on gallery image to see larger photo.

$10.

J857
LENTHERIC, TWEED

Full page, black and white.
Condition: No stains, tears or folded corners.
For a New Yorker ad – MINT – doesn’t get any better!
Publication: New Yorker, November, unknown day, 1940.
Please read the information, given at the beginning of this category, "About New Yorker Magazines."
Page Size: 8 1/8” x 11 5/8”

Click on gallery image to see larger photo.

$8.
$6.

J334
LENTHERIC, TWEED -- BOUQUET LENTHERIC

Full page, color, bleed.
Condition: No stains, tears or folded corners. Nice clean ad.
Publication: Harper’s Bazaar, unknown month, 1946.
Page Size: 8 5/8” x 12 1/8”

Click on gallery image to see larger photo.

$8.
$6.

J941
LUNDBORG'S, MULTI FRAGRANCES

The bottles pictured next to the woman's hand (with the help of a magnifying glass!) are: "Rhenish Cologne" (large bottle); "Goya Lilly" and "Edenia."

Full page, black and white.
Condition: No stains or folded corners, tiny tear left edge, overall light foxing, slightly darker on outer edges, slight ripple upper right corner, teeny tiny nibble right edge. Remarkable condition, considering its age - well over 110 years old!
Publication: Harper's Magazine, unknown month and year (possibly November or December, mid to late 1890s).
Page Size: 6 1/2" x 9 5/8"

Click on gallery image to see larger photo.

$10.

J942
PRINCE MATCHABELLI, MULTI PRODUCTS

The ad mentions "... new perfume, Grace Moore, ... "

Full page, black and white.
Condition: No stains or tears, folded corner lower right. Nice clean ad for its age.
Publication: Vogue, December 1, 1934.
Page Size: 9 5/8" x 12 5/8" (entire page, including binding staple holes).

Click on gallery image to see larger photo.

$10.

J943
MOLINELLE, ENGLISH ROSES (C.W. Davenport, Importer)

Czech bottle -- stopper has Hoffman butterfly!

Full page, black and white.
Condition: No stains, folded corners, tiny tear left edge. Nice clean ad for its age.
Publication: Vogue, November 1, 1934.
Page Size: 9 5/8" x 12 3/4" (entire page, including binding staple holes).

Click on gallery image to see larger photo.

$10.

J944
MOLINELLE, ENGLISH ROSES

Czech bottle -- has Hoffman butterfly -- difficult to see, but it is there!

Full page, black and white.
Condition: No stains, tears or folded corners. Nice, clean ad, in great condition for its age - over 90 years old!
Publication: Vogue, September 29, 1930.
Page Size: 9 5/8" x 12 5/8" (entire page, including binding staple holes).

Click on gallery image to see larger photo.

$10.

J917
GERMAINE MONTEIL, LAUGHTER

Full page, 2 colors, black and yellow, bleed.
Condition: No stains, tears or folded corners. Striking ad.
Publication: unknown, 1948.
Page Size: 8 3/4" x 12 1/8"

Click on gallery image to see larger photo.

$10.

J945
MULHENS, TOSCA 4711

I've never seen the perfume in, what appears to be, a cube bottle!

Half page, black and white.
Condition: No stains, tears or folded corners. Nice, clean ad, in great condition for its age - over 90 years old!
Publication: Vogue, November 15, 1931.
Page Size: 9 5/8" x 12 5/8" (entire page, including binding staple holes).

Click on gallery image to see larger photo.

$8.

J946
NEIMAN-MARCUS, ANN HAVILAND, LILY OF THE VALLEY

Full page, black and white, bleed.
Condition: No stains or folded corners, tiny tear bottom right corner edge, overall foxing with slightly darker edges, gutter on left side.
Publication: Vogue, May 15, 1944.
Page Size: 9 1/8" x 12 1/4" (entire page, including binding staple holes).

Click on gallery image to see larger photo.

$8.

J947
JEAN PATOU, MOMENT SUPREME

Full page, black and white.
Condition: No stains, tears or folded corners, overall foxing with slightly darker edges, nibbles on left edge between top and center staple holes.
Publication: Glamour, October 1950.
Page Size: 8 3/4" x 11 1/4" (entire page, including binding staple holes).

Click on gallery image to see larger photo.

$6.

J924
KATHLEEN MARY QUINLAN, COSMETICS

Full page, color, bleed, gutter on right edge.
Condition: No tears, stains or folded corners. Nice, clean ad.
Publication: Vogue, May 15, 1944.
Page Size: 9 1/8" x 12 1/8" (entire page, including binding staple holes).

Click on gallery image to see larger photo.

$10.

J171
RIGAUD, POWDERS | SCHIAPARELLI, SHOCKING

Back-to-back ads.
Full page, black and white.
Condition: No stains or folded corners, 1/4" tear top corner. Very good condition for its age.
Rigaud: Bleed ad. Pencil notation in white area, bottom right.
Schiap: Shows some rubbing in black area at top.
French publication: Plaisir de France, unknown month, 1937.
Page Size: 9 3/8" x 12 3/8"

Click on gallery image to see larger photo.

$15.
$12.

J948
SAKS FIFTH AVENUE, MULTI FRAGRANCES

The artwork in this ad is very, very light. The woman appears to be holding a "Salut" bottle.

Full page, black and white.
Condition: No stains, tiny tear on right edge (does not affect graphics), teeny tiny folded corner lower right. Nice, clean ad -- good condition considering its age.
Publication: Vogue, November 1, 1934.

Page Size: 9 5/8" x 12 3/4" (entire page, including binding staple holes).

Click on gallery image to see larger photo.

$10.

J918
SAKS FIFTH AVENUE, MULTI FRAGRANCES, 2-PAGE SPREAD - RARE AD

Full page, 2 colors, black and maroon.
Condition: No stains, tears or folded corners. Nice, clean ad. Doesn't get any better with New Yorker -- no foxing! These pages were carefully and neatly cut -- they match up perfectly when placed side-by-side.
Publication: New Yorker, unknown month and day, 1938.
Please read the information, given at the beginning of this category, "About New Yorker Magazines."
This ad may have appeared in a November or December issue. Elimimate Spring and Summer issues. Clue -- on the reverse side of the right-hand page is an ad for all-wool blankets!!
Page Size: Each page -- 8" x 11 3/4"

Click on gallery image to see larger photo.

$20.

J156
SCHIAPARELLI, LE ROY SOLEIL

Full page, color.
Rare ad for a hard-to-find bottle made by Baccarat. This is the only ad that was produced for this fragrance. The fragrance had a short life on the market (introduced in 1946) and may not have been advertised after 1947.
Condition: No tears, stains or creases, tiny spot of printing ink on right edge, slight age darkening on edges.
Publication: Vogue, March 15, 1947.
Page Size: 9 1/4" x 12 1/8" (entire page including binding staple holes).

Click on gallery image to see larger photo.

$15.

J159
SCHIAPARELLI, SALUT -- BOTTLE ON LILY BASE

Full page, color.
Condition: 3/16" tear on left edge; 1/4" tear on left bottom edge; no creases, stains or folded corners. Nice clean ad.
Publication: Mademoiselle, April 1946.
Page Size: 8 1/4" x 11 1/4" (entire page including binding staple holes).

Click on gallery image to see larger photo.

$8.
$6. SOLD

J160
SCHIAPARELLI, SALUT -- BOTTLE ON LILY BASE

Full page, color, bleed, with gutter (binding edge).
Condition: No creases, stains or folded corners; small crimp upper left corner.
Publication: Vogue, April 15, 1946.
Page Size: 9 1/4" x 12 1/4" (entire page including binding staple holes).

Click on gallery image to see larger photo.

$8.
$6. SOLD

J163
SCHIAPARELLI, SALUT -- FULL FIGURE LADY SAILOR

Full page, color.
Condition: No tears, stain near left edge, light crimping top and bottom edges, irregular cut left edge.
Publication: New Yorker, June 12,1943.
Please read the information, given at the beginning of this category, "About New Yorker Magazines."
Page Size: 8" x 11 1/8"

Click on gallery image to see larger photo.

$8.
$6. SOLD

J349
SCHIAPARELLI, SALUT -- LADY W/FRENCH SAILOR HAT

Full page, color, bleed.
Condition: No stains, 1/8 tear on gutter (white) edge, crimp top left corner, tiny, tiny crimp bottom left corner.
Publication: Vogue, May 1945.
Page Size: 9 1/4" x 12 1/4"

Click on gallery image to see larger photo.

$10.
$8. SOLD

J468
SCHIAPARELLI, MULTI FRAGRANCES - JUGGLER

Full page, color.
Condition: No tears, creases or folded corners, stain on left edge between binding staple holes (glue residue) -- does not affect the graphics, slight rippling on left edge below top staple holes and on bottom left edge.
Publication: Mademoiselle, November 1948.
Page Size: 8 1/2" x 11 1/4" (entire page including binding staple holes).

Click on gallery image to see larger photo.

$8.
$6.

J164
SCHIAPARELLI, SHOCKING PERFUME, SNUFF COLOGNE -- KISSING COUPLE

Full page, color.
Condition: No tears or stains, light crimping on left center and bottom edges, all-over age discoloration.
Publication: Vogue, 1943.
Page Size: 9 1/4" x 12 5/8"

Click on gallery image to see larger photo.

$8.
$6. SOLD

J175
SCHIAPARELLI, SHOCKING -- LADY WITH DONKEY

Full page, color.
Condition: No stains, tears or folded corners. Photo of ad is darker at top than it actually is.
Publication: Bazaar, November 1943.
Page Size: 9 3/8" x 12 7/8"

Click on gallery image to see larger photo.

$8.
$6.

J176
SCHIAPARELLI, SHOCKING -- LADY WITH DONKEY

Full page, color.
Condition: No tears, crimps upper left corner, rippling upper right corner, double fold upper right corner, fold lower right corner, stains on lower edge, light center crease (not uncommon on New Yorker ads).
Publication: New Yorker, November 27, 1943.
Please read the information, given at the beginning of this category, "About New Yorker Magazines."
Page Size: 8" x 11"

Click on gallery image to see larger photo.

$6.
$5.

J212
SCHIAPARELLI, SHOCKING -- LADY JOCKEY

Full page, color.
Condition: No stains, tears or folded corners; double crimp upper left corner. Nice clean ad.
Publication: Vogue 1947.
Page Size: 9" x 12 1/4" (entire page including binding staple holes).

Click on gallery image to see larger photo.

$8.
$6. SOLD

J642
SCHIAPARELLI, SHOCKING -- LADY WITH ARMS AROUND BOTTLE

Full page, color.
Condition: No tears, stains or creases. Soft pastel colors -- nice clean ad.
Publication: unknown, 1941.
Page Size: 9 1/4" x 12 3/4”

Click on gallery image to see larger photo.

$10.
$8.
SOLD

J222
SCHIAPARELLI, SHOCKING -- BOTTLE AND MAN ON LOVE SEAT

Half page, reverse black and white.
Condition: No tears or folded corners. Moisture stain top left edge, nibble center left edge, vertical center crease -- none affect the ad.
Publication: Harper's Bazaar, March 1958.
Page Size: 9 1/8" x 12 3/4"

Click on gallery image to see larger photo.

$5.
$4.

J336
SCHIAPARELLI, SHOCKING -- PERFUME, LIPSTICK, COMPACT

Half page, black and white.
Condition: 1/2" tear and 5/8" tear on left edge, vertical center crease (tears and crease do not affect graphics), horizontal crease near bottom can be seen in black area.
French Publication: L'Illustration, December 20, 1941.
Page Size: 10 3/4" x 14 7/8"

Click on gallery image to see larger photo.

$5.
$4.

J830
SCHIAPARELLI RED, SHOCKING RADIANCE -- LIPSTICK

Full page, color, bleed.
Condition: No tears, stains or folded corners; light foxing bottom and lower right side edge; teeny tiny nick top edge. Bright colors, nice ad.
Publication: Vogue, May 15, 1944.
Page Size: 8 3/4” x 12 1/4”

Click on gallery image to see larger photo.

$10. SOLD

J337
SCHIAPARELLI, SHOCKING SHOWER -- AFTER BATH LOTION

Full page, 2 colors, black and hot pink, bleed.
Condition: No tears or stains, crimp upper left corner. Printing defect -- 1/16" of pink ink missing on right edge. Otherwise, a clean ad.
Publication: Vogue, June 1953.
Page Size: 9 5/8" x 12 3/4" (entire page including binding staple holes).

Click on gallery image to see larger photo.

$8.
$6.

J440
SCHIAPARELLI, SHOCKING -- LADY WITH GUN

2/3 page, black and red.
Condition: No stains or folded corners, 1/16" tear at bottom edge, teeny, tiny, fold lower left corner, all-over foxing (age discoloration) with darker edges. Photo of ad is darker (especially at the top) than it actually is.
Publication: Glamour, November 1956.
Page Size: 8 3/8" x 11 1/4" (entire page including binding staple holes).

Click on gallery image to see larger photo.

$6.
$5.

J344
SCHIAPARELLI, SHOCKING -- COSMETICS -- CREATES GUARDIANS OF BEAUTY

Full page, color.
Condition: No tears or folded corners; missing paper top left edge; very, very, light center crease; moisture stain bottom right corner; over-all foxing (age discoloration) with darker edges. Photo of ad is darker at top, and lighter at bottom, than it actually is.
Publication: New Yorker, unknown month and day, 1946.
Please read the information, given at the beginning of this category, "About New Yorker Magazines."
Page Size: 8 1/2" x 11 1/2" (entire page, no visible staple holes).

Click on gallery image to see larger photo.

$6.
$5. SOLD

J960
SCHIAPARELLI, SHOCKING -- PERFUME, POWDER, LIPSTICK

Full page, black and white, top bleed.
This one of the earliest Shocking ads -- difficult to find.
Condition: Excellent. No tears, stains or folded corners; slight crimping lower right edge.
Publication: Plaisir deFrance, unknown month, 1937.
Page Size: 9 1/4" x 12 1/4"

Click on gallery image to see larger photo.

$12.

J244
SCHIAPARELLI, SLEEPING, EAU DE COLOGNE -- AHOY

Full page, color.
Condition: No stains or folded corners, 1/2" tear on left edge, cut close on right edge -- does not affect graphics. Nice clean ad.
Publication: Bazaar, April 1942.
Page Size: 9" x 12 1/2"

Click on gallery image to see larger photo.

$8.
$6. SOLD

J249
SCHIAPARELLI, SLEEPING -- MAN'S ARM WITH TATOO

Full page, color.
Condition: No stains, tears or folded corners. The ad appears very dark on the top and left side. Actually, nice clean ad.
Publication: Mademoiselle, September 1943.
Page Size: 8 1/2" x 11 3/8" (entire page including binding staple holes).

Click on gallery image to see larger photo.

$8.
$6. SOLD

J250
SCHIAPARELLI, SLEEPING -- HAND AROUND CANDLE

Full page, color.
Condition: 3/8" tear below lower staple hole; very faint moisture stain approximately 3" in on left side, (slightly darker on upper right corner and lower right corners); large horizontal center crimp.
Publication: unknown, 1942.
Page Size: 9 1/8" x 12 3/4" (entire page including binding staple holes).

Click on gallery image to see larger photo.

$8.
$6.

J256
SCHIAPARELLI, SNUFF EAU DE COLOGNE -- SMILING MAN

Full page, color.
Condition: No tears or stains, very light moisture mark top right corner (not noticeable), very slight foxing (age discoloration) lower right edge. Ad appears darker at top and left edge than it really is. Nice ad.
Publication: New Yorker, unknown month and day, 1956.
Please read the information, given at the beginning of this category, "About New Yorker Magazines."
Page Size: 8 1/4" x 11 5/8"

Click on gallery image to see larger photo.

$8.
$6.

J261
SCHIAPARELLI, SNUFF -- BULL, FLATTER HIS HE-GO

Full page, 2 colors -- black and yellow.
Condition: No stains, tears or folded corners, light moisture smudge at bottom near right corner, all-over foxing (age discoloration) with darker edges.
Publication: New Yorker, December 15, 1951.
Please read the information, given at the beginning of this category, "About New Yorker Magazines."
Page Size: 8" x 11"

Click on gallery image to see larger photo.

$5.
$4.

J529
SCHIAPARELLI, SNUFF -- MULTI PRODUCTS

Full page, color.
Condition: No tears, stains or folded corners, light center crease. Photo of ad is darker (especially at the top) than it actually is. Nice ad.
Publication: New Yorker, June 4, 1949.
Please read the information, given at the beginning of this category, "About New Yorker Magazines."
Page Size: 8 3/8" x 11 5/8"

Click on gallery image to see larger photo.

$8.
$6.

J330
SCHIAPARELLI, SNUFF -- BULL, FLATTER HIS HE-GO

Full page, 2 colors, black and yellow.
Condition: No stains or folded corners, 3/16" tear near bottom right edge, slight all-over foxing (age discoloration) with slightly darker edges. Nice condition for its age. This particular ad is especially difficult to find without some foxing.
Publication: New Yorker, December 15, 1951.
Please read the information, given at the beginning of this category, "About New Yorker Magazines."
Page Size: 7 5/8" x 11 3/8"

Click on gallery image to see larger photo.

$5.
$4.

J312
SCHIAPARELLI, SUCCES FOU -- COUPLE ON BENCH

Full page, color.
Condition: No stains, tears, creases or folded corners. Nice clean ad.
Publication: New Yorker, April 10, 1954.
Please read the information, given at the beginning of this category, "About New Yorker Magazines."
Page Size: 7 7/8" x 10 3/4"

Click on gallery image to see larger photo.

$8.
$6. SOLD

J331
SCHIAPARELLI, SUCCES FOU -- COUPLE EMBRACING

Full page, color.
Condition: No stains or tears, visible center crease, light fold lower right corner with small moisture mark, very faint ink transfer from adjacent page on right edge and lower left corner, left edge cut extremely close to graphics -- but does not cut into it. Photo makes the ad appear darker at the top than it actually is.
Publication: New Yorker, unknown month and day, 1954.
Please read the information, given at the beginning of this category, "About New Yorker Magazines."
Page Size: 7 3/4" x 11 1/4"

Click on gallery image to see larger photo.

$6.
$5. SOLD

J949
SUZANNE, TOUT DE SUITE

Half page, black and white.
Condition: No stains or folded corners, tiny tear upper edge, tiny nibbles top right corner, overall foxing with darker edges.
Publication: Vogue, May 15, 1944.
Page Size: 9 1/8" x 12 1/4" (entire page, including binding staple holes).

Click on gallery image to see larger photo.

$6.

J950
SUZY, ECARLATE DE SUZY & GOLDEN LAUGHTER

Full page, black and white.
Condition: No stains or folded corners, 2 tiny tears bottom edge, tiny nibbles bottom left corner, rippling on right edge next to staple holes, overall foxing with darker edges.
Publication: Vogue, May 15, 1944.
Page Size: 9 1/8" x 12 1/4" (entire page, including binding staple holes).

Click on gallery image to see larger photo.

$6.

J919
WEIL, COBRA

Odd ad -- no bottle is shown. The artwork is signed "Laura Jean Allen" within framework of the chair (lower right corner of picture). Was Laura Jean Allen the artist -- or -- the pretty red-headed lady who posed for the picture -- or -- maybe, both? !!

Full page, color.
Condition: No stains, overall foxing with darker edges, 1/4" tear bottom left edge, folded corner with light crimping on lower left corner, right edge rippling.
Publication: Vogue, May 15, 1944.
Page Size: 9 1/8" x 12 1/8" (entire page, including binding staple holes).

Click on gallery image to see larger photo.

$8.

J951
WEIL, ZIBELINE, LIPSTICK -- RARE AD

Half page, black and white.
Condition: No stains, tears or folded corners, rough torn right edge, one staple hole visible top right edge. Nice clean ad. Very good condition, considering its age.
Publication: Vogue, October 1, 1934.
Page Size: 9 1/2" (approx.) x 12 1/8"

Click on gallery image to see larger photo.

$10.

J952
WEIL, ZIBELINE, PERFUME

Half page, black and white.
Condition: No stains, tears or folded corners, thin paper upper right edge. Nice clean ad. Very good condition, considering its age.
Publication: Vogue, November 1, 1934.
Page Size: 9 5/8" x 12 3/4" (entire page, including binding staple holes).

Click on gallery image to see larger photo.

$10.

J920
WRISLEY, MULTI PRODUCTS

Historic Note: On the reverse side is an ad for the Andrea Doria, the ill-fated Italian passenger liner that sank on July 25-26, 1956. It collided with the Stockholm off the coast of the island of Nantucket, Massachusetts. I remember that event, as I was born, raised, and living in Massachusetts at the time it happened!

Full page, color.
Condition: No stains, tears or folded corners, rough left edge next to staple holes, does not affect graphics, very slight crimping lower left corner.
Publication: Harper's Bazaar, December 1952.
Page Size: 9 5/8" x 12 5/8" (entire page, including binding staple holes).

Click on gallery image to see larger photo.

$8.